The first encounter of a customer with your core service happens during the onboarding process, and it’s crucial that the customer is shown the meticulous attention your carsharing or car rental company pays to their needs and understands what they are looking for. Customer onboarding is an umbrella term for the journey a customer takes when signing up for your service. Most users now expect that the whole process of onboarding will be done through a digital interface – mobile app or website. While you might have shown parts of your service or offered content that helped you acquire a prospective customer, they will make the first judgment whether your service is right for them in the onboarding/sign-up process.
Hardware world of fleet management, especially for car sharing and car rental businesses can be a bit confusing to a newcomer. A lot of the products on the market offer similar features and sometimes it can be a bit hard to find a value in some extra features that some products offer. In this article, we will go over the basics of hardware for fleet management and then look at various on-board systems to see how they can serve your operational needs.
Car sharing is growing at the speed unimaginable before, media is all hyped up about the end of car ownership - the cost of which is too high, while benefits do not match the expense. While few doubt the future of car sharing, the most important challenge - convenient access to cars remains unresolved. Customer often find that there are no available vehicles in the close vicinity to them, prompting them to search for alternatives to satisfy their transportation needs.
Defining a pricing model is one of the most important decisions that a car rental or car sharing business has to make - as in any other business price strongly influences whether a customer will choose your business over other available options. It might not be the most important factor, depending on other advantages that your services bring to clients, but it certainly is one of the deal-breakers.